SERVICES

Corporate Communications

Hepworth PR offers a full range of communications services that align with your business objectives. By educating, engaging and empowering your target audiences with the appropriate messaging and communication channels, you'll see a noticeable improvement in your company's bottom line.

 

Don't see a service you need? Hepworth PR has a team of partners available to achieve success on your behalf. 

​Securing articles, company mentions or executive quotes in business publications (eg, WSJ, Forbes) to create visibility around your business objectives. Includes drafting pitches, releases, media kits, briefing documents, talking points, bylined articles, etc.
Connecting your executives with journalists for face-to-face, deskside appointments to discuss upcoming business initiatives, review new products or relationship building for future story inclusions.
​Developing the communication materials between your company’s executives and their employees through CEO letters, town hall speeches, day one welcome letters, change of staffing , etc. This is typically done during M&A’s or other company milestones.
​Assisting with IPO, M&A or bankruptcy internal communications.
​Researching and assessing where your competitors are most visible and what they are saying is critical to standing out among the crowd.
​Consulting, press statements and reactive media relations/monitoring for difficult incoming media inquiries.
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Corporate Communications

​Securing interviews for your company’s top executives to increase their thought leadership status within targeted industries. Distinguishing your executive's unique messaging is key for outreach. Also includes new hire announcements or executive moves.
Verbal and non-verbal training for speaking to the media - what to say, what not to say, what to wear, typical protocols. These can be taped so your executive can see what errors they’re making, etc.
Assessing where your executive’s peers are speaking, what publications they are featured in, and what goals/messages they are communicating. This is a vital assessment before any larger executive visibility plan is conducted.
​Securing attendance and speaking engagements for your executives at appropriate conferences that align with your company’s goals (Ex. Peer roundtable discussions, keynote speeches/panel discussions at key conferences) at the right time of year, with the right messaging.
​Drafting and submitting your top executives for notable industry awards (Ex. Fortune’s Most Powerful Women) that directly affects their visibility and reputation as well as assists with various business objectives (Ex. Attracting new talent).
​Providing recommendations and securing memberships with organizations where your executive’s peers are for networking/business development.
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Elevating business communications

to new heights

_

Hepworth PR was founded to provide businesses of all sizes and industries the same level of high-quality services a large public relations agency can provide, but with a more efficient, personalized, and catered approach.

Brand Marketing

Executive Visibility

Securing media coverage in lifestyle and trade publications targeted towards consumers either for your overall brand name or for new/existing products. Includes paid media.
​Developing communication plans for new product launches, writing press releases, securing media coverage and planning consumer events with media attendees to heighten public awareness.
Drafting blog posts for your website, social media content and marketing materials (i.e. infographics, fact sheets) on behalf of your company to increase online visibility.
​Planning and execution for investor networking events, launches, press conferences, tradeshows, etc. Includes securing meetings with members of the media to create awareness around product launches/company initiatives, build media relationships and for potential story inclusion.
Targeting key journalists by sending products for review to secure inclusion in future stories, product reviews and roundups. Includes influencer/celebrity gifting.
​Strategically engaging influencers within and outside of your market space to extend reach and visibility.
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INDUSTRIES

With a decade of top global PR agency experience across the United States, Hepworth PR has served clients in a wide range of industries from small businesses to Fortune 50 corporations, including:

Healthcare

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Consumer Product Goods (CPG)

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Fashion

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Non Profit

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Home Appliances

​

Banking

​

Trucking and Transportation

​

Supply Chain Logistics

​​

Food & Nutrition

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Music & Entertainment

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Oil & Gas

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Sports

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Education

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Professional Service / Consulting

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Technology

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Real Estate

OUR TEAM

 

JENNY HEPWORTH

Founder & CEO

Jenny Hepworth – Dallas native – is the founder and CEO of Hepworth Public Relations. She is a seasoned corporate communications professional with 14 years of top global PR agency experience in both New York and Texas.

 

Within the public relations field, Jenny specializes in media relations and executive visibility where she helps organizations, CEOs, top executives and thought leaders determine how they should position themselves as press-worthy thought leaders – whether that be through securing top tier media placements, select conference participation, speaking engagements, awards and rankings, social media amplification, or memberships in exclusive CEO networking organizations.

 

Jenny has represented a variety of clients – from Fortune 50 companies to startups. She aims to help experts who value having a recognized voice and public presence in their respective industries. Her goal is to make sure the experts she represents get the recognition they deserve, by securing:

  • Media mentions and feature stories in top tier publications, such as Forbes, Fast Company, Bloomberg, WSJ, New York Times, and a variety of industry trade publications such as Modern Healthcare, Inbound Logistics and Bitcoin Magazine

  • Speaking opportunities at conferences such as American Banker’s Retail Banking, Bloomberg Breakaway CEO Summit, and restaurant and hotel industry conferences such as HT-NEXT and MURTEC

  • Top awards or accolades, such as one of Fortune’s Most Powerful Women and company awards such as Inc. 5000

  • Memberships to exclusive networking groups, such as Fortune’s CEO Initiative, Bloomberg Breakaway CEO Network and Forbes Coaches Council

Nicole Castro

Social Media/Media Relations Expert

Nicole Castro – a New York native – has spent the last 10 years cultivating results-driven public relations and marketing experiences for non-profit and for-profit clients. She has built, maintained, and protected clients’ reputations for quality, reliability, and customer satisfaction. Within the communications field, Nicole specializes in developing social media strategies that align with an organization’s overarching business goals

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Nicole’s specialties include:

 

  • Develop social media campaigns that support ongoing initiatives

  • Write social media copy and engage with influencers

  • Manage and monitor social media platforms

  • Earned media relations outreach

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Ben Gran

Content Development/Writer

Ben – a Des Moines native – writes for Fortune 500 companies, tech startups, small businesses, and online publications. His industry expertise includes financial services, technology, B2B marketing, entrepreneurship, consumer lifestyle trends, and public policy.

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Ben’s previous work experience includes technical writing for regulatory compliance, PR account management at a marketing communications agency, speechwriting for the Governor of Iowa, interning with the U.S. Secretary of the Navy, and writing for various corporate clients and startups from Silicon Valley to New York to Washington, D.C., from Germany to Tokyo to London to Western Australia. He also once won a $10,000 Grand Prize for a single blog post ("Cubicles are the Phone Booths of the Future").

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He creates world-class persuasive, informative content that builds relationships with the reader.  Ben specializes in writing:

 

  • Content Marketing: He writes engaging, informative, entertaining articles on complex topics ranging from finance to human resource management to marketing to information security.

  • Technical Writing and White Papers: He creates in-depth white papers (2,000-3,000 words) to convey the key benefits of new products and share transformative thought leadership.

  • Press Releases and PR writing: He writes concise, attention-getting press releases, contributed articles, executive bios, and other media-friendly publicity pieces.

  • Corporate Ghostwriting: He writes contributed articles to publish under the byline of an in-house expert or top executive

CONTACT

 

Executive Visibility

Brand Marketing

Securing media coverage in lifestyle and trade publications targeted towards consumers either for your overall brand name or for new/existing products. Includes paid media.
​Developing communication plans for new product launches, writing press releases, securing media coverage and planning consumer events with media attendees to heighten public awareness.
Drafting blog posts for your website, social media content and marketing materials (i.e. infographics, fact sheets) on behalf of your company to increase online visibility.
​Planning and execution for investor networking events, product launches, press conferences, tradeshows, etc. Includes securing meetings with members of the media in attendance to create awareness around product launches/company initiatives, build media relationships and for potential story inclusion.
Targeting key journalists by sending products for review to secure inclusion in future stories, product reviews and roundups. Includes influencer/celebrity gifting.
​Strategically engaging influencers within and outside of your market space to extend reach and visibility.
Show More
​Securing interviews for your company’s top executives to increase their thought leadership status within targeted industries. Distinguishing your executive's unique messaging is key for outreach. Also includes new hire announcements or executive moves.
Verbal and non-verbal training for speaking to the media - what to say, what not to say, what to wear, typical protocols. These can be taped so your executive can see what errors they’re making, etc.
Assessing where your executive’s peers are speaking, what publications they are featured in, and what goals/messages they are communicating. This is a vital assessment before any larger executive visibility plan is conducted.
​Securing attendance and speaking engagements for your executives at appropriate conferences that align with your company’s goals (Ex. Peer roundtable discussions, keynote speeches/panel discussions at key conferences) at the right time of year, with the right messaging.
​Drafting and submitting your top executives for notable industry awards (Ex. Fortune’s Most Powerful Women) that directly affects their visibility and reputation as well as assists with various business objectives (Ex. Attracting new talent).
​Providing recommendations and securing memberships with organizations where your executive’s peers are for networking/business development.
Show More

Questions? Let's chat. Reach out today to find out how we can strengthen your business communications.

Healthcare

​

Consumer Product Goods (CPG)

​

Fashion

​

Non Profit

​

Home Appliances

​

Banking

​

Trucking and Transportation

​

Supply Chain Logistics

​​

Corporate Communictions

​Securing full feature articles, company mentions or executive quotes in business publications (eg, WSJ, Forbes, NYT) to create visibility around your company’s business objectives. Includes drafting pitches, press releases, media kits, media briefing documents, talking points, bylined articles, etc.
Connecting your executives with journalists for face-to-face, deskside appointments to discuss upcoming business initiatives, review new products or relationship building for future story inclusions.
​Developing the communication materials between your company’s executives and their employees through CEO letters, town hall speeches, day one welcome letters, change of staffing , etc. This is typically done during M&A’s or other company milestones.
​Assisting with IPO, M&A or bankruptcy internal communications.
​Researching and assessing where your competitors are most visible and what they are saying is critical to standing out among the crowd.
​Consulting, press statements and reactive media relations/monitoring for difficult incoming media inquiries.
Show More

​© 2018 Hepworth PR - designed by Dennis Clancey

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